Karen Vandergrift on Women Entrepreneurs Radio™




Karen Vandergrift

Proprietor of Estancia Tierra Santa; www.estanciatierrasanta.com

The daughter of a Navy pilot (father) and public relations entrepreneur (mother), Karen Vandergrift spent her formative years in peripatetic travels, moving every two years as orders took her father to far-flung locales the world over.
She received her undergraduate degree in Journalism and Public Relations from San Diego State University in 1988. While in college, Karen began her hospitality career working for the Intercontinental Hotel in San Diego and establishing the concierge desk for Le Meridien Hotel in Coronado, California.

Upon graduation, Karen moved to Washington, DC as the catering coordinator for The Watergate Hotel, working with clients such as Pete Townsend of rock band “The Who;” La Commanderie de Bordeaux; and Senator and Mrs. Robert Dole, among others. She began her culinary immersion at the side of renowned Michelin 3-Star chef Jean-Louis Palladin.
Following The Watergate, Karen returned to California and accepted a job as Catering Manager at the Mobil 5-Star hotel The Stanford Court in San Francisco. She left the hospitality industry to work in broadcast advertising, sales, marketing and public relations for radio stations KBOQ and KFSD.

In 1995, seeking to fulfill a dream of creative design, Karen began work towards an M.S. degree in Textile Design at the Philadelphia College of Textiles and Science (now Philadelphia University). While in the Masters program, she completed a summer in Florence, Italy studying hand-woven silk jacquard design at the world-renowned Fondazione Arte Della Seta Lisio. Her sideline studying art and architecture in Tuscany would prove to influence her decisions in every facet of design in the years to come.
With graduate degree in hand, Karen established Vandergrift Textile Design in 1998, producing high-end, custom-designed horsehair fabric for the interiors and carriage trade. Critical success came immediately: product placement in national magazines such as Metropolitan Home, Veranda, Southern Living, FiberArts, and California Home and Design, but financial success eluded her and she ceased production in 2002.
Undaunted, she searched for another entrepreneurial opportunity and serendipitously found herself, along with her husband, the owners of an estancia in Carmelo, Uruguay. They purchased the derelict property, complete with outbuildings and 80 overgrown acres in 2002. Perched on a bluff overlooking a small river, the main house was originally built in 1830 in the Tuscan farmhouse style that corresponded beautifully with Karen’s affinity for Italian architecture.

Renovations were completed in 2007 and Karen opened Estancia Tierra Santa, a luxury guest ranch welcoming sophisticated travelers seeking an alternative to the standard high-end hotel experience.

A working ranch as well as a hotel, the estancia produces its own organically-fed lamb and beef, along with its own honey, eggs, fruit and vegetables. Wool is sold to a local cooperative and the outlying acreage is farmed in alfalfa and oats for the horses, cattle, sheep, pigs, goats and chickens.
Karen resides at the ranch in Uruguay during the seven months the hotel is open for guests. The remainder of her time is spent with her husband in San Francisco where she tests recipes, gardens, builds on her considerable wine knowledge and enjoys time with friends and family.

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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Internet Radio Show Host Insiders

Announcing the: "Internet Radio Show Host Insiders" Group
Begins: Wednesday, July 7, 2008


Hi, my name is Coach Deb Bailey and I'm the creator and host of "Women Entrepreneurs - The Secrets of Success" on Blog Talk Radio. Back in November 2008 I hosted my very first show, and today I've had over 10,000 visitors/listeners to my show's page.

Using internet radio to build the "know, like and trust" factor, I've increased my exposure beyond my expectations -- and now I'm the process of creating my own revenue-generating internet radio STATION.

I've been asked over and over: "How did you do it -- and how can I get the same results?"

Imagine using your voice to connect with your prospects and continue to build those valuable client relationships. No expensive equipment to buy, no specific training to invest in - and no new technology to master. If you can use a telephone, you can host a radio show!

It can take time to come up to speed on how to host your show. You may struggle a bit in the beginning making mistakes that could be easily avoided - if you had the step-by-step guidance from someone who's been there before you. When I started my show, I had to figure it out on my own. Yes, I made mistakes...and wish I hadn't wasted so much time.

But I had no one to show me the way.

So now, that's what I want to do for you.

As a coach, I'm used to guiding and helping others. It's my life purpose - communicating and helping people to see how they can be better and connect with their passion. I know you have a message that's dying to come out. Let's work together to build a platform for your book, product or service.

Your 3-month Radio Show Host Insiders Group membership includes:

*Templates to use for show promotions, letters to prospective guests, advertisers, etc.
*Step-by-step support as you design and create your show/podcast
*Access to Coach Deb for feedback and support during twice-a-month calls
*Assistance to determine how your show/podcast will fit into your marketing plan & ultimately become a revenue stream (if you desire)
*Consideration for a guest spot on the Women Entrepreneurs radio show
*Discounts on future programs
And much, much more!

Visit: http://www.dbaileycoach.com/Insiders.html today to learn more!
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Two-job Entrepreneurs Hone Juggling Acts

By Kira Bindrim

Published: June 24, 2009 - 12:36 pm

Cheryl Fishbein knows a lot about stress. After all, the 55-year-old clinical psychologist helps her patients through everything from job trouble to divorce. But stress took on a new meaning for Ms. Fishbein last year, when she decided to start her own consulting firm, while continuing to run her psychology practice.

“I’m just thankful that I’m very high-energy,” she said.

Ms. Fishbein, who works 14-hour days to accommodate her patient schedule and fledgling company, is one of many New York entrepreneurs holding down a day job. With the recession lending uncertainty to even the most staid of full-time positions, few are willing to give up their steady paychecks. Funneling salary dollars into a budding startup can also be an appealing option for entrepreneurs hoping to minimize their debt.

For Ms. Fishbein, the decision to start Philanthropic Capital Advisors, which advises wealthy clients and institutions on their charitable donations, was born of dual passions.

“I’m doing a juggling act with two jobs that I’m devoted to,” she said. “I love the people in my practice, and I love the idea of getting philanthropic dollars where they need to go.”

For others, the balancing act is a product of necessity.

Ross Felix, who was laid off from a financial firm last August, took advantage of the down time to launch DatingRevolution.com, a matchmaking Web site he hopes will compete with big names like Match.com. But when an opportunity arose this spring to join Sony Corp. as a consultant, Mr. Felix jumped on it.

“My entire team has a day job,” he said, referring to DatingRevolution’s chief technology and financial officers, as well as the site’s main developer. “We’re all moonlighting.”

Mr. Felix has put some $15,000 of his own money into the Web site, which he developed based on interviews with more than 700 singles. DatingRevolution will eventually run users $15 a month, and Mr. Felix hopes to glean additional revenue through partnerships with other social networks. But for now, he’s prepared to build the company with blood, sweat and tears—not loans.

“It’s all about bootstrapping and doing things intelligently,” he said.

The same is true for Katie Deedy, who launched wallpaper design firm Grow House Grow two years ago. The 27-year-old Brooklynite just finished her second line of wallpaper and garnered some publicity after appearing at the seventh annual Bklyn Designs show in May. But Ms. Deedy also works more than 30 hours a week at two bartending jobs and funnels $10,000 of her earnings per year into Grow House Grow.

“It’s going to be a while before I even come close to making back what I put in,” she said. “But I don’t owe anybody any money.”

The lagging economy is fueling entrepreneurs’ reluctance to take on debt, and many are looking for other ways to make ends meet. More than a third of small business owners say they’ve reduced employee hours, instituted hiring and salary freezes or tapped into their personal assets to cope with the recession, according to a recent survey from the American Express OPEN Small Business Monitor. Eighteen percent say they have taken a second job.

But juggling jobs doesn’t come easy, especially when one of those jobs is as all-consuming as starting a company. Even the most energetic of entrepreneurs run the risk of stretching themselves too thin.

“There’s no way to successfully say, ‘I’m going to have this business be all it can be, but I’m also going to work 10 hours at a day job,’ ” said Deborah Bailey, who coaches would-be entrepreneurs and hosts the weekly Internet radio show “Women Entrepreneurs—The Secrets of Success.

Although the economy is motivating many small business owners to keep their day jobs, the reluctance to forgo a steady paycheck is nothing new. In 2008, 1.1% of all workers were two-job entrepreneurs—individuals who are wage-and-salary workers in their primary job and self-employed in their second—compared with 1.4% in 1998, according to data from the Bureau of Labor Statistics. Indeed, small business owners know all about uphill battles. For many, the same fortitude that helped them launch a company also enables them to balance two jobs.

“It’s kind of like having a double life,” said Ms. Deedy.

Entire contents © 2009
Crain's New York Business.com

Article can be found at http://www.crainsnewyork.com/article/20090624/SMALLBIZ/906249987
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"Making Time for the Things You Love"

by Ali Brown

Keeping up with business and social engagements sometimes means sacrificing our personal hobbies and relaxation time. But making time for ourselves, even on a busy day, can and will help us feel better and function better. Although it's admirable to spend time taking care of work, friends, family, and pets, it's even more important to spend time taking care of ourselves.

Here's how to carve out time for yourself and the things you love.

*Learn to say no. As women, we're often guilted into taking on extra work or attending meetings or events that don't interest us because we're too nice to say no. However, you need to practice saying no so that you can clear some time to yourself and say yes to the things that you want to do. There's no shame in skipping a committee meeting every now and then so you can get a massage. Or RSVPing no to a networking event if you really need a quiet evening of rest and relaxation.

*Don't forget family time. Family time can be converted into relaxation and bonding time together simply by selecting an activity the whole family can enjoy. Relationships can get a new lease on life too, if both partners decide to pursue a hobby or chosen form of relaxation together.

*Incorporate your interests into your vacation. Don't be afraid to take time off! You've earned it, plus it's a chance to follow through on hobbies and interests that might not fit into your regular routine. It doesn't matter if the vacation is with family or friends; it's about selecting opportunities that work for everyone - say, diving for you, lying on the beach for Jane, and bar hopping for John.

*Identify what makes you happy. Over time, our lives change - we pursue different careers, get married, have kids. Often we lose sight of what used to make us glow. Spend time remembering those magical moments and then commit a few hours each week to rekindling them. Ensure that you have a specific project in mind, because that eases up on the time it takes to get the project going. Saying "I want to write" is too ambiguous. Saying "I want to write a memoir about traveling to Japan" will give you more direction and focus.

It doesn't matter how much time you're able to spend each time on your personal project. The important thing is that you commit to doing it regularly and frequently so that it becomes a habit. Realize that once you've found the things you love to do, whether that's swing dancing, cooking Indian curries, or making pottery, you need to hold onto them and never give them up.

You may have to change your daily schedule or work and social commitments to fit in this extra time. But doing so will be beneficial in the long run, because the sense of accomplishment and fulfillment you get from pursuing your passions will make you a happier and more productive person.

© 2009 Ali International, LLC

Self-made multimillionaire entrepreneur Ali Brown is devoted to creating financial freedom for women globally through the power of entrepreneurship. To learn how to create wealth and live an extraordinary life now, register for her free weekly articles at www.AliBrown.com
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Twitter, is it Really What it’s Cracked Up to Be?

by Kristin Marquet

Microblogging, particularly Twitter has revolutionized communication between people as well as companies and their markets.

At first I didn’t like Twitter. In fact I didn’t even know what it was or how it worked, nevertheless understood how it related to marketing. But now that I do understand how Twitter is used and that it is the hottest new craze in terms of strategic marketing, I’ve adopted it into my own marketing plans.

I find Twitter to be one of the most effective ways to build my brands. There are over 3 million posts created everyday and there are approximately 9 million users on Twitter thus we can reach a wide market. Over the last month, I’ve gotten more than 1100 followers by posting information that is useful and insightful, not the everyday stuff anyone can find by searching the Internet.

Twitter has this unique ability to let you monitor what is being said about your business. There is a search engine bar that allows users to search for certain keywords and keyword phrases. Enter your name or company to see if anyone is talking about you. If you find negative information about you or your company, diffuse it by correcting whoever said it.

Provide valuable information by posting links that contain valuable and relevant information. It is a great way to increase your following.

Many companies use Twitter as an outlet to post sales, launch the new release of a product or brand and increase brand awareness.

When your followers are involved in a conversation, get involved.

Interact with your followers to show them you care and you are interested in what they say. The more you show you are interested and the more valuable advice you give, the more followers you will get, which is one of the primary objectives of using a microblogging application such as Twitter.

When you post something, make sure you use proper etiquette. You don’t want to create noise and upset your followers.

Promote any new events, webinars or courses that you may have coming up on your calendar.

Always remember, when posting, keep your voice and message consistent with your brand.

To learn more about how to incorporate Twitter into your branding, send an email to km@marquet-communciations.com
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Beth Shaw on Women Entrepreneurs Radio™



Beth Shaw

"If you can breathe, you can practice yoga."
- Beth Shaw

Beth Shaw, president and founder of YogaFit®, Inc., is recognized throughout the United States and internationally as one of the leading experts in the fitness industry. She is also well known as an animal advocate and serves on the Board of Directors for many animal rescue groups including Santa Monica based Karma Rescue. Shaw is also on the Humane Society's National Leadership Council and American Civil Liberties Union (ACLU) Board of Directors.

Born and raised in New York City, Shaw never planned on becoming a yoga instructor, however in her last year of study at Long Island University, she had a psychic flash while in a yoga pose. The message received was that she was destined to be in the health & fitness industry and would be very successful in this arena. She describes the moment as if it were yesterday. "I was doing a standing forward fold leg extension in the stretch room of the health club and this message came to me in a bright white light, it was like the sky parted and I got this incredible insight". "It was a life changing moment."

After graduating with a B.S. in Marketing from Long Island University, Shaw headed west to see what the left coast had to offer. Shaw began seriously studying yoga and earned many certifications in fitness, Hatha Yoga and Yoga Therapy. In 1993, she began teaching yoga and quickly discovered that traditional methods didn't meet the needs of the fitness club clientele. YogaFit® was born. Again on a bike ride in early 1994 Shaw got another message as the name "YogaFit" spontaneously came to her with a vision.

Shaw's unique blend of yoga, strength training and stretching took the fitness industry by storm. In 1997 YogaFit Incorporated. Today, there are more than 70,000 YogaFit instructors in the United States and thousands more in Europe, Turkey, Australia, China, and South America.

Shaw has been published in numerous fitness, business and consumer publications including TIME, LA TIMES, USA TODAY, Entrepreneur, SELF, FIT, Yoga Journal, and many others. Her books, Beth Shaw's YogaFit (2001) and YogaFit-2nd Edition (2009), are best sellers among Human Kinetics titles. Shaw has been featured on MSNBC, CNN, ABC News, The Style Network, Showtime, Canada AM, and Donny Duetch's Big Idea. Shaw is also a certified Cycling Instructor, an IPSB Massage Technician, and has taken additional courses through UCLA.

When not teaching and lecturing internationally, Shaw enjoys weight training and reading. She, her partner and their multiple dogs split their time between Los Angeles South Bay and Palm Springs.

About Beth Shaw and her animal welfare work:

Beth Shaw plays an integral role in saving many animals’ lives through her dedication and commitment to animal welfare. Aside from YogaFit being a top level sponsor to numerous causes and events, Shaw also works hands on with animal welfare initiatives.

Some of her accomplishments include:

- Helped get the City of Los Angeles to pass a mandatory spay and neuter ordinance that set an example for the entire nation. She was also recognized by the Mayor for her efforts.

- Involved with CA statewide spay/neuter legislative efforts
- Spearheads a spay/neuter ad hoc group within the City of LA
- Provides PR support for LA Animal Services
- Involved with CA statewide puppy mill legislation efforts and getting pet stores to change their model and adopt out animals
- Raises awareness for the importance of adoption

Visit Beth's website at http://www.yogafit.com/

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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When in Doubt

by Deborah A. Bailey

So what happens when you have doubts about your dream? You can see it...most of the time. Other times it seems much too difficult or too far away from your current reality to ever manifest. Perhaps people have told you that you're crazy, or that you aren't the type of person to take such risks. But still your dreams won't let you alone. You try to walk away from them, but they're always in the back of your mind.

In my opinion, doubt can never destroy a dream, but it can delay your bringing it to life. Every time you say, this can't happen you push your dream a bit further away. So, how do you deal with doubt?

1. Write down your dreams and ideas in a journal or notebook. Keep them private or share them with your support system. Don't judge them or try to determine how logical they are (or aren't).

2. Get quiet and create a vision for what your dream would be like if you were living it right now. Sit down and close your eyes and see the pictures. Feel your emotions. Smell and taste and touch your vision. How does it feel?

3. When you feel doubt, ask yourself where this is coming from. Is it a fear of the unknown? Are you feelings based on past disappointments? Do you doubt your dreams because you've been told they're silly or unrealistic?

4. Think about the things you've accomplished in other areas of your life. When we're in doubt, we think about our failures, and not our successes.

5. Accept that it's not important that you know how your dream will manifest. The "how" is not as important as the "what." (As in, knowing what you want.) This is the hardest thing to let go of because it means surrendering control. When you try to control it, we base our expectations on what's happened in the past - not on what's possible in your life right now.

Doubts will never completely go away. They're part of being human. So don't wait for them to disappear before you embrace your dreams; keep believing in them and visualizing them. You'll be surprised at what you will accomplish.

Dreams
by Langston Hughes

Hold fast to dreams
For if dreams die
Life is a broken-winged bird
That cannot fly.

Hold fast to dreams
For when dreams go
Life is a barren field
Frozen with snow.


Deborah A. Bailey is author of two non-fiction books including, “Think Like an Entrepreneur: Transforming Your Career and Taking Charge of Your Life .” She's also the creator and host of Women Entrepreneurs Radio, a weekly internet talk show. Her fiction work includes a short story collection and a novel, available on Amazon.com. 
For more information, visit http://www.BrightStreetBooks.com.
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Joyce Landry on Women Entrepreneurs Radio™



Joyce Landry

Joyce Landry is CEO of Miami-based Landry & Kling Inc. She and her business partner, Josephine Kling, formed the company in 1982 as the first to specialize in corporate events at sea.

Landry started her career in the cruise industry at the age of 23, hired by Holland America Cruises in New York City to launch Holland American Tours, a division created to implement one of the industry’s first air/sea programs.

Prior to launching Landry & Kling, she also served as regional sales director of Delta Queen Steamboat Company, where she introduced travel agents and meeting planners within a 13-state territory to the concept of steamboat cruising.

Landry & Kling pioneered the use of cruise ships as floating hotels and was the first company to charter the QE2 in 1987, providing housing for over 15,000 attendees for Digital Equipment Corporation’s city-wide convention in Boston. Landry has been at the forefront of many projects involving dockside charters including the 1992 Barcelona Olympics, relief housing for Hurricane Katrina in New Orleans, Super Bowl 2005 in Jacksonville Florida, and most recently the 2007 Cricket World Cup in the West Indies.

Over the years, Landry has spoken to thousands of meeting planners about the viability of meetings and events on cruise ships, including events for the Financial and Insurance Conference Planners Association (FICP), Meeting Professionals International (MPI) and the Society of Incentive Travel Executives (SITE). In addition, she has held positions on several cruise line advisory boards, including Disney Cruise Line, Carnival Cruise Lines, Radisson Seven Seas, Royal Caribbean International and Cunard/Seabourn Cruises, advising them on the meetings/incentive industry.

Landry has been nominated for several prestigious awards from organizations like the Athena Foundation, which recognizes women for their professional excellence, community service, and actively assisting women in their attainment of professional excellence. She was also named to the Women’s Hall of Fame in recognition of Miami’s Centennial, by the City of Miami Commission on the Status of Women and was named one of the Top 25 Most Influential People in the Meetings Industry by Meeting News magazine in 2002. Landry is a founding board member of the Deborah Natansohn Foundation, offering scholarships for women in need to advance their careers in the areas of journalism and tourism.

In 2004, Landry contributed a chapter focusing on the corporate meeting & incentive cruise market in the publication of “The Complete 21st Century Travel & Hospitality Marketing Handbook” co-authored by Bob Dickinson, President & CEO of Carnival Cruise Lines and Andy Vladimir, Associate President Emeritus of Marketing & Management at Florida International University. Her chapter shares how Landry & Kling, Inc. has grown into a successful company with over 24 years of experience by adapting to changing business trends and providing personal service.

Landry and her business partner, Jo Kling sold their company in 1998 to the publicly traded company My Travel, and successfully re-purchased it back in May 2005. The company celebrated it’s 25th anniversary in 2006.

On a personal level, Joyce has traveled to 6 out of 7 continents for business and pleasure. She enjoys photography, hiking, and competitive sports. She learned how to row in 2006 and won her first gold medal in the women’s master’s 1,000 meter race at the Miami International Regatta in March 2008. Joyce and her husband Gene, founded Miami Health & Fitness, which owns and operates the Downtown Athletic Club in Miami and Paradise Gym in Coral Gables. They were recently married on the summit of Mt. Kilimanjaro in Tanzania. Visit Joyce's website at http://www.landrykling.com/

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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What are the Best Ways to Create, Manage, and Build a Brand?

by Kristin Marquet

Often times, small business owners are so enthusiastic and think they are going to strike it rich as soon as they release their product or service, but they are often mistaken because without effective marketing, the public will not hear about what they have to offer. Many small businesses make the mistake of placing poorly written full-page ads in local newspapers or placing an ad in a magazine. Because the message in the advertisement was not constructed effectively, many times their marketing efforts don’t generate enough revenue to cover the cost of marketing.

Continue reading to learn the best ways to create, manage, and build a brand through using correctly. It doesn’t matter whether you are just starting out or re-vamping an; these tactics will certainly help create brand awareness and credibility.

1. Consider everything that your company has going on to create newsworthy hooks. Are you launching new products, hiring new staff, or releasing a new website or blog? Once you determine what you are going to pitch, make sure your story is unique and interesting to editors and reporters. If it sounds like an advertisement, reporters and editors will not publish it. Journalists, editors, and reporters’ jobs are to deliver compelling news.

2. Make sure your PR materials are current. This includes press releases and press kits (cover letter/backgrounder, bios, company fact sheet, reviews, interviews, and a photo). When a media professional calls you, make sure the materials are ready. If not, the editor or journalist will pass you by and pick the next person in line. Journalists, editors, and reporters work under tight deadlines, so you have to be ready to go when they call.

3. Take your press releases online. Register at free and paid sites such as www.prnewswire.com, www.pr.com, www.prweb.com, and www.businesswire.com. Thousands of media professionals scour the Internet for new stories so you might end up with the release picked up on a blog, in a newsletter or with a review on a website. I’ve gained good exposure using this method. In addition, the more links you have to your website or blog, the better it will help with search engine marketing.

4. Publishing articles for various article directories and publications instantly boosts credibility. Bylined articles give you the opportunity to write on your areas of expertise. If you are in the fashion industry, write about emerging spring trends, the newest styles on the runway, the most flattering clothes body types, or anything else that relates to the fashion industry.

If you write for a blog, posts should be (approximately 200 to 300 words). If you are writing a for an online or offline publication, it should be approximately 700 words or longer. Bylined articles give you the opportunity to add a sig file, which contains your name, contact information, and company.

The more you write, the better known and credible you become, thus becoming an industry expert. Before you know it, publications will approach you to write on a paid basis. You can also consider starting a website that has your bio, photo, your brand, what you specialize in, and where you have been published. The URL could be your name or the name of your brand.


Kristin Marquet is the President of Marquet Communications, an online branding, public relations and copywriting company that specializes in the beauty and internet based industries. To contact Kristin, email her at km@marquet-communications.com.
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Johanna Sawalha on Women Entrepreneurs Radio™



Johanna Sawalha

In addition to 12 years of coaching experience, Johanna Sawalha has founded and headed several companies and teaches those business strategy skills to her clients. As a speaker and writer, she has led courses at the Learning Annex in New York City and worked as a columnist for Modern Economy doing global analysis of world trends, among other forums.

Johanna Sawalha graduated with honors from New School University, Jivamukti Yoga Teacher Training, as well as from the American Musical and Dramatic Academy. Her understanding of music lends creativity and out-of-the-box thinking to her coaching style. Her clients range from corporate executives to up-and-coming artists. She also has expertise in the area of health and well-being with particularly great results around weight loss. Johanna Sawalha produces extraordinary results for her clients by getting them highly effective and fully engaged in their own lives. As a native of Sweden fluent in several languages, Johanna Sawalha works with clients both domestically and internationally. Her business experience combined with her arts background provides the foundation for her remarkable client relationships. Visit Johanna's website at http://www.handelgroup.com/


Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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Tanea Smith on Women Entrepreneurs Radio™



Tanea Smith

Ever the expressive and dramatic child, Tanea Smith dreamed of a career as an actress until an unplanned pregnancy at the age of 19 would change the course of her life. An avid journalist since the age of 11, Tanea has always been a lover of words and had a passion for paper. After 13 years as an Executive Assistant, it was while on maternity leave after the birth of her daughter in 2007 that she began thinking about designing a stationery collection of her own. With the name of a popular song from the 1980’s as her foundation and lots of support from her family, She’s Got Papers was borne. Launched in July 2008 and designed specifically for little girls, young ladies and women are note cards with illustrations and original quotes that promote positive body image, self love and education in a way that is fresh, whimsical, witty and thought provoking. While her intention is to carry on the tradition of proper etiquette through letter writing, Tanea is also hoping to encourage, inspire and uplift others with her bold designs and clever language. The process of putting pen to paper is, in a word she says, “Magical”.

Tanea lives in Brooklyn, New York with her fiance and 2 children. Visit Tanea's website at http://www.shesgotpapers.com/

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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The Power of Belief To Transform Your Experience

by David Neagle

I just had a great conversation with a friend who was telling me about some business associates who have had a complete turn around on their dream.

A few months ago, they were enthusiastic and on fire for their future. Unfortunately, they didn't keep their mental doors locked ... and something negative slipped in, and they dropped the pursuit of their dream.

All failure begins this way.

People may have high hopes, but when their perceived circumstances suggest a lesser outcome is more likely (perhaps via an unexpected obstacle), this perceived discrepancy becomes the initial seed of failure.

Being unaware of how this process destroys the dreams of countless people, they fall victim to its seduction.

Take a look at what happens and how this process works:

1. We all have two parts in our thinking: One is our dream or goal, and the second is the belief that it might not ever happen. This is where most people start out.

2. Next, something begins to spark or inspire a person to take action on their dream. (Yet, not having a full understanding of the Laws of Success, they are actually moving in the direction of their dream with a great deal of ignorance. Ignorance is not necessarily a bad thing, as long as a person stays open to what he/she must learn along the way. The problem is many individuals are not open to growth and change.)

3. Their subconscious manifests an obstacle to keep them from experiencing anything "new". This new challenge is perceived as a point of failure.

It is at this point in a person's journey where moving forward becomes too painful or fearful, and a person usually chooses to stay "safe". The truth, however, is that this is also the point where moving forward would allow a person to see the bigger win they are hoping for!

You see, YOUR beliefs control your perception of everything in your world, which in turn creates your reality. If you want to change your reality, you must use new information to change your beliefs AND your perception. Until you see things differently, you will continue to makes choices that keep you where you are. And eventually, you will give up on your dreams.

In other words, your experiences reflect your belief system. This means that if there is anything in your life you don't want to experience all you need to do to change "it" is to change the belief that caused "it" in the first place!

In theory, it's really simple ... but in practice, many people find it difficult because they really don't understand all beliefs are nothing but illusions anyway. But these illusions are so strong people think that they are real when actually they are not.

The power of belief is astounding. I encourage you to study its mysteries for yourself and see what changes you truly do have the power to make.

"Just Believe"

© Copyright 2009 - David Neagle's Life Is Now Inc.
All Rights Reserved Worldwide.

David Neagle, Million Dollar Income Acceleration Coach, mentors entrepreneurs to quantum leap their current businesses past the 7-Figure income level in just 12 months. David invites you to download--as his GIFT to you--his legendary "Art of Success" 4-hour audio program. This audio series is a tremendously compelling and comprehensive program that demonstrates--once and for all--that Success has nothing to do with "getting" or "achieving", and everything to do with WHO we much BE to manifest our hearts' true desires.
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Cindy Morrison on Women Entrepreneurs Radio™



Cindy Morrison

While at OU, Cindy was a member of the President's Leadership Class, received the Director's Award for Outstanding Journalism and was on the Dean's Honor Roll. Cindy was a member of the Kappa Alpha Theta Sorority and a Bat Girl for the OU baseball team. She trained vocally with Florence Birdwell at Oklahoma City University for years and was 3rd Runner Up in the Miss Oklahoma Pageant. She continues her education by attending investigative reporting seminars across the country and has studied twice at the prestigious Poynter Institute for Media Studies in Florida.

Cindy was very involved with K-9 Search & Rescue after covering the Oklahoma City bombing. Cindy wanted to "do something" so she helped found Oklahoma City's first K-9 S&R team. Cindy and her German Shepherd, Mischa, spent countless hours in Oklahoma City and Tulsa training together for missions. Before Mischa passed away in 2008, the two would often visit local nursing homes as part of a Therapy Dog Program to improve patient response.

Cindy is a member of IRE (Investigative Reporters and Editors), SPJ (Society of Professional Journalists) and AWRT (American Women in Radio and Television). In the community, she's on the Board of Directors for the Crime Commission and the Schusterman Center (OU/Tulsa). Cindy is also the spokesperson for the Safe Kids Coalition and after more than a decade of volunteer service, she's a Sustaining Member of the Junior League.

In the past, Cindy served on the Steering Committee for the Governor and First Lady's Marriage Initiative and served on the local Board of Directors for the Juvenile Diabetes Research Foundation, the Center for the Physically Limited and the American Lung Association.

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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Michele Harris on Women Entrepreneurs Radio™



Michele Harris

CEO, Founder & Original Smarti

Marketing agency expert Michele Harris has spent 18 years developing revenue-rich marketing programs for Fortune 500 companies and leading business development for premier advertising agencies. In September, 2001, Michele founded Smarti Solutions, a company that has become the leading marketing agency search firm for the mid-size marketplace.

Prior to Smarti, Michele was Vice President of Marketing & Business Development at advertising agency Lowe Lintas, where she served as IPG’s agency liaison, managed channel alliances and spearheaded new business development initiatives including HSBC and Unilever brands.

Earlier, as Director of Business Development at Blue Marble, she co-formed the agency's marketing consulting group and landed multi—million dollar clients like Cadillac, Medscape & Nabisco-in addition to leading all business development pitches with McManus sister agencies. Michele’s experience includes managing client services at agencies K2 Design and Dentsu Advertising. Her portfolio includes developing national advertising and web marketing programs for clients ranging: Procter & Gamble, Bayer, CIBC Oppenheimer, TDWaterhouse, Audio Book Club, Standard and Poor's, Canon, Japan Airlines.

As President of Smarti Solutions, Michele has helped hundreds of companies get vested in the right marketing services to achieve results and identify a qualified shortlist of advertising, PR, marketing companies and consultants to grow their businesses. The firm has received recognition and a Small Business Award, by the New York City Mayor's Office for entrepreneurial and business success.

Michele has been covered by CNN Money Magazine, The New York Post, The NY Times, NY Post, Crain's BtoB Magazine, PR Week and Inc. Magazine. She currently resides in Manhattan. Visit Michele's website at http://www.smartisolutions.com/


Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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Tonietta Wheatle on Women Entrepreneurs Radio™



Tonietta Wheatle

Tonietta Wheatle is the Founder of Wheatle Peart, which is a social consulting business that focuses on econmic development projects. She believes in using business as a catalysis for social change within communities. In 2008, she designed and implemented a business seminar in Jamaica that taught youth and adults how businesses can help revitalize the Jamaican economy.

Currently, Tonietta Wheatle is a member of the Metropolitan Club and she sits on several Boards and committees for organizations such as: Winnetka Youth Organization, Technology for Humanity, Business Alliance, and LUNGevity Foundation. She is also part of the NFL Alumni Association "Bound to Glory" technology youth program committee. Her company currently oversees the designing and branding of the NFL Alumni Association Technology Youth Initiative in Chicago.

She received a Bachelor's Degree in Political Science fromNorthwesternUniversity. Her interest in global economic development peaked while conducting public health expenditures research in Mexico City, Mexico. While completing her M.B.A., she managed programs such as AmeriCorps and YouthBuild at Youth Conservation through designing construction projects and community service for ex offenders. During that time she also worked for WTTW Channel 11, Youth Conservation Corps, and went on to become a National Youth Program Director implementing technology programs across the United States. Currently, Tonietta Wheatle is working on her Doctorate of Business Administration. She resides in Chicago and has the support of her family that is based in England, United States, and Jamaica. Visit Tonietta's website at http://www.wheatlepeart.com/

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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"Learn From Disney and Make Your Business Dreams Come to Life!"

By Ali Brown

Whether you're wracking your brain trying to solve a business issue or deciding how to expand the company, there's a simple, time-tested concept that can help your business achieve its full potential. It's called Imagineering®.

Walt Disney trademarked the term in 1967 after he assembled a team of creative and technical wizards to turn his vision for a theme park into a real place. Disney's employees are known as Imagineers, and their job is to envision the most amazing dreams possible and then find ways to execute them through science and technology.

However, anyone can use the Imagineering process and apply it to her own business goals. It's a powerful yet practical way to dream up new ideas and carry them out.

Read on to discover how you can use Imagineering to bring your business dreams to life. You might be tempted to merge these steps into one, but in Imagineering, it's important to take things one step at a time. Otherwise, you might shoot down your dream before you have the chance to make it happen.

Step #1: Dream Big!
Once you get into the Imagineer mindset, ideas will come to you anywhere: while you're shopping, meeting a friend for lunch, or running on the treadmill. But Imagineers recommend that you actually set aside some quiet time specifically for brainstorming. Do whatever you need to feel creative, whether that means listening to music, lying down, or lighting some candles. Take a few deep breaths and empty your mind, then start to daydream and see where it takes you. If you need help getting started, then ask yourself: What would I achieve in an ideal world? And what might get me there? You could also doodle on a sheet of paper. Whatever you do, let the ideas come to you and don't get caught up on logistics.

Step #2: Give Yourself a Reality Check.
After your mind has been whirring with an array of big dreams for your business, the last thing you want to do is leave all those ideas locked inside your mind. Bring them into the open by having a reality check. You can do this yourself or ask a trusted colleague to help (just make sure it's someone who believes in your vision so they don't dismiss them too quickly). Once your dreams undergo a little scrutiny, it's time to organize an action plan and implement your dream.

Step #3: Be Your Own Critic.
Next you need to test your action plan and put it through its paces. Be on the lookout for any potential problem and ask yourself What are the consequences if something goes wrong? Am I missing anything? Then be ready to act accordingly to make adjustments.

Once you've performed steps 1-3, think about ways to enhance your product or solution. Walt Disney was never happy with "good enough," and his pursuit of excellence has worked extremely well for his company. Whatever the size and scope of your business, Imagineering has the potential to benefit every aspect.

© 2009 Ali International, LLC


Self-made multimillionaire entrepreneur Ali Brown is devoted to creating financial freedom for women globally through the power of entrepreneurship. To learn how to create wealth and live an extraordinary life now, register for her free weekly articles at www.AliBrown.com.
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What's Wrong With You?

by Coach Deb Bailey

Yesterday I read an article that was instructing "older" workers on how to be relevant. The theme of the article was that if you're over 40 you should try really hard to appear to be young and hip in order to stay employed. I'm really tired of hearing how I have to negate parts of myself in order to be more acceptable to the "norm." Frankly I'm not sure there is a norm, though there are a lot of people bending themselves into pretzels trying to fit into it.

If you believe that there is something wrong with you, then it's going to be hard to trust what you gut is telling you. In fact, you probably aren't even listening. However, if you have a desire to be better, to learn more...to be the very best person you can be...you'll have to accept that you know what's best for you. That's hard to do if you believe that you aren't good enough.

In the corporate world I was rewarded for conforming to whatever "norm" was set by the company culture. I was used to not listening to my own mind. I turned off my desires for a different life. They were painful to deal with because I was afraid to make a change. So, I waited until I couldn't ignore it any longer. There comes a point where you just can't drag yourself through another day.

Unfortunately it's difficult to make changes if you don't trust what you're feeling - or you're being told you're crazy to want a different kind of life. You're not crazy. There's nothing wrong with you.

If you're not comfortable settling for someone else's definition of normal behavior, then that's perfectly normal (pun intended). So many of us are busy fixing ourselves in an effort to fit in. It can stop a lot of us from stepping out into our own businesses or doing anything else we've been dreaming of. It's hard to pursue a dream when we don't feel worthy...when we think we need to be fixed in order to measure up.

Everything you've experienced has given you what you need to go forward. But we're not going to move anywhere if we don't believe in our dreams...or ourselves.

Transition Coach and writer Deborah A. Bailey is the founder of Deb Bailey Coaching (DBC Communications, LLC). Deborah is the host of "Women Entrepreneurs - The Secrets of Success," a weekly Internet radio talk show and an author of an ebook called, "Boost Your Marketing & Your Visibility with Internet Radio." For more information about how Deborah's coaching, workshops and e-classes can support you in your employee to entrepreneur transition, visit her website www.dbaileycoach.com.
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Kristen Marquet on Women Entrepreneurs Radio™



Kristen Marquet

Kristin Marquet comes from a line of business savvy and creative entrepreneurs; her father was a high-end jewelry designer and retailer while her mother was a painter.
Inheriting her parents’ autonomous nature, desire for success and after working in the corporate and legal worlds, Kristin realized she needed to be in control of her own destiny, which meant working as her own boss. She saw the inefficiencies in the various businesses in which she was employed and discovered ways to dramatically improve those inefficiencies.

Kristin was the head of marketing for a law firm. After she had enough of office politics, she took the risk of starting her first company Marquet Communications. Her clientele expanded rapidly, and the company evolved into a boutique firm that specializes in online branding and public relations.

Marquet Communications’ mission is to generate better return on investment dollars with effective copywriting and online public relations and branding. It does not matter whether it is a print advertisement, a social media campaign, a website, or press release Marquet Communications understands that strong copy, branding, and publicity are the keys to generating quality leads and converting those leads into existing customers.

Kristin completed her undergraduate degree in Literature. Since then, she has been studying the principles of human nature, psychology, and the power of influence so she can better understand consumer-buying behavior.

To learn more about Kristin and her online branding and public relations services, visit www.marquet-communications.com and see what she can do for your business.

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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Lucinda Cross on Women Entrepreneurs Radio™



Lucinda Cross

Lucinda Cross is a speaker and author and founder of Corporate Mom Dropouts, blog, radio show and book. For several years, she has made it her life’s mission to uplift, inspire and change people’s lives. She likes to call herself a catalyst for motivation, passion and high energy and has worked with small business owners supporting them to work on their business and not in their business, and women who were interested in learning how to work from home and take charge and create the life they love.

Lucinda has created a highly successful marketing implementation company for small business owners. She is also the creator of several successful programs such as Marketing Made Easy for Corporate Mom Dropouts, I Want More: 6-Figure Mom Marketing Implementation Kit.

Her life has been filled with wonderful experiences – from being a single mother, to a Mompreneur, sharing her gifts as a marketing strategist, mentor and writer she uses that wisdom and insight to motivate moms to create a better life, a better community and a better business. She has been featured in New York Enterprise, Black Star News, Harlem News, 1600am, LA Business Week, Essence Magazine, several Internet Radio shows. Visit her website at http://www.ultimatevasupport.com/


Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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Julie M. McWherter & Laura G. Varnon on Women Entrepreneurs Radio™



Julie M. McWherter and Laura G. Varn

President and CEO, Laura G. Varn

With more than 14 years of national business, communications and marketing experience, Laura possesses the leadership, drive, passion and business acumen necessary for the creation and sustainability of a new business. Currently vice president of corporate communications and media relations for Santee Cooper, South Carolina’s state-owned power and water utility, she holds a B.A. in broadcast journalism from Ohio University. She is married and has two children.


Creative Director, Julie M. McWherter

With more than 11 years of creative design, insight and interior design applicability, Julie possesses the flair for the creative, ingenuity, graphic design and color management skills. She is currently president of ‘Interior Insights’, an interior design business. She holds a B.A. in interior design from Ohio University. Julie is married and is a stay at home mother for four children.


prettySMART! LLC

Laura and Julie are sisters, three years apart. Growing up, one of us was tagged the ‘smart’ one; the other, the ‘pretty’ one. We’re turning these adjectives on their heads, tongue in cheek, by making them our company name. We hope you think the Azula™ is prettySMART! and helps simplify your life. Visit their website at http://www.itsprettysmart.com/


Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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Top 3 Times that Say it's Time for a Change

by Christine Kloser

Being a conscious entrepreneur is a demanding lifestyle choice. Yes, it is one of the most fulfilling, rewarding, joyous and lucrative paths you can take but, it requires constant energy, focus and awareness to make it work for your highest and best good.

One of the things that is necessary for all conscious entrepreneurs to do, is to be awake enough in your business (and your life) to notice when a change is necessary. But, sometimes, when you're buried underneath a long "to do" list, multiple projects, deadlines, client demands and marketing... it can be challenging to get your head high enough above the water to notice the larger, deeper changes that need to happen.

In order to help you get clarity on whether or not it's time for change to occur in your business, here are three tell-tale signs to look out for. If one of these signs is present in your business or your life... it's definitely time for re-evaluation, and change. Remember as you review these signs that the simple act of noticing that something may not be working is a step in the right direction. First, you've got to notice that something isn't working, then you're in a powerful position to make some new choices and create a new experience for yourself.

OK... so breathe deeply and see if any of these sound familiar to you:

1) You're Too Busy For Your Own Good
If you're the type of entrepreneur who always feels like you're too busy to get to what really matters in your business, it's definitely time for re-evaluation. Many entrepreneurs find themselves wrapped up in busy detail work and not working on the larger, more important things in their business like relationship building, marketing, customer service, product/program development, etc.

This is definitely you if you often feel a knot in the pit of your stomach when you think of your "to do" list, if you're letting things slip through the cracks, if you keep procrastinating on the priority projects in your business (especially the ones that are directly related to income generation), and if you feel you don't have time to do what you WANT to do in your business.

2) You're Doing Things You Don't Really Want To Do
Take a look at your calendar for this week. Be honest with yourself and determine of all the things you're scheduled to do, what percentage of those things do you really want to be dong? And, what percentage are things you feel you have to do? If you've got a larger percentage of "have to do's" than "want to do's" it's a sign the time for re-evaluation has come.

If you're too overwhelmed to even begin to look at this, keep breathing, you'll get through it. It's common for entrepreneurs to get wrapped up in so many things that you lose your ability to discern if you're doing something "just to do it" or if it's truly calling to your heart. Simply notice if you ever say to yourself, "I don't feel like doing this." And, that alone will begin to cause the shift you're looking for.

3) You're Not Taking Care of Yourself
Have you been making promises to yourself, but not keeping them because you're too wrapped up in your business? For example, do you tell yourself you're going to workout, eat better, get more sleep, spend time with a friend, take a class for the fun of it, try a new activity, read more, etc... only to discover time and time again, you don't actually do those things you say you want to do to take care of yourself?

Again, if this is you, it's time to do some re-evaluation of your business, and your life. If you're not taking care of yourself as you want to, it's a sign that a shift is brewing. You deserve to have time for yourself and time for your business. And, these shifts will begin to occur once you become aware of the need to take better care of yourself.

So, whether you related to one of these signs or all of them, please take a deep breath right now. These signs are not here as a reason to beat yourself up (because some of you reading this will find it easy to do so). These signs are here for you to increase your awareness, to become more conscious of what it is you're doing that isn't working for you. It's time to stop what my husband calls, "gotta go, gotta go, gotta go syndrome" and begin to slow down enough to SEE what's really going on so you can make shifts to bring more freedom and joy into your business, and your life.

© 2009 Christine Kloser


Christine Kloser, author of The Freedom Formula, helps entrepreneurs put soul in their business and money in the bank. If you want to thrive in your purpose-driven, profitable business (while enjoying a soul-satisfying life), send for my special report, How to Avoid the 3 Massive Mistakes Made by Most Conscious Entrepreneurs and my audio, 7 Strategies Entrepreneurial Authors Need to Know... Before Writing a Word, both of which you get (at no charge) when you request my Conscious Business Success Kit at www.LoveYourLife.com.
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Boost Your Marketing by Being a Host - or Guest - on Internet Radio

Presented by Coach Deb Bailey

Date: Tuesday, June 16, 2009
Time: 5:00 pm Pacific/8:00 pm Eastern
Location: Your telephone
Cost: $0


Not sure if you can use internet radio in your marketing?

In April 2009, Arbitron, the media and marketing research firm, released these statistics...

*The weekly online radio audience has again exploded in the last year, to about 42 million Americans aged 12+.

*One in five Americans aged 25- to 54-years-old listen to online radio on a weekly basis-an all-time high.

*About 42% of Americans 12+ owns some kind of MP3 player; the vast majority of them own an Apple iPod® or iPhone™.

*The growth in MP3 player ownership is now fueled by adults.


If you don't have equipment or knowledge to create your own videos, audio is the way to go to increase the "know, like and trust" factor with your prospects and clients.

Points we'll cover will include:

  • How being an internet radio show host can quickly increase your visibility and build a platform for your products, services and books.

  • What to do when you contact a host to be on their show - and what not to do.

  • The one thing that will make you a successful host - and it's not technical expertise!


Don't worry, if you can't attend the live teleclass, you'll receive access to the recording.

I'll also be announcing the launch of something new during the call, so sign up today!

Click here to register today!
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The People Pleasers

by Deborah A. Bailey

"If momma ain't happy, no one is happy." I've seen this quote (or a variation of it) a lot lately. I doubt it's a new quote, but it's rather popular. When I was thinking about this article topic, that quote came to mind right away. How much time are you spending working to make someone else happy? I don't mean when we do things for people because it brings us pleasure. I'm talking about the instances where we have not set proper boundaries, and we're completely steamrollered into doing what everyone else wants. When that happens, we don't get pleasure - and we probably are not getting much respect either.

People pleasing can happen for a variety of reasons. Some people learn it as children because they might have received more attention by complying. Others may have had to accommodate chemically-dependent or alcoholic family members and gave in to keep the peace. Still others may have received the message that they didn't deserve love if they disappointed someone else. All of these things can lead to a belief that your needs are not all that important.

When we're in the workplace, pleasing those in authority is a way to stay employed...for a while anyway. The employee who is willing to compromise is looked at with more favor than the one who is always rocking the boat. That makes sense, of course. If you've got to get work done, you want to have team players. However, there's a thin line between being a team player and being someone who has no boundaries.

I can remember early in my corporate career, feeling guilty for going home on time. There were several years where I put my work life first and my own life came last. I got used to giving up everything and never complaining. In fact, I was rewarded for doing so.

My turning point came when a co-worker dropped dead of a heart attack in his 40's. A few months before, I'd overheard other coworkers complaining that he wasn't doing enough. How much is enough? I wonder.

As a business owner I've found that I still struggle with those pesky boundary issues. Only now those issues affect how I present my services, how I market my business - even how much I feel my services are worth. When you are used to giving, it can be difficult to consider your own value. When you've spent years making others happy, how do you suddenly think about what you need?

I'm not talking about compromise here. That's a totally different thing. In a compromise all parties give in the hopes that the overall end result will benefit everyone. When you're looking to please at your own expense, it's really appeasement. As in, if I do this for you, will you please cut me some slack? Sometimes that works, and sometimes the pleasing never ends. Then one day you find yourself drained, resentful and tired of trying to fill that bottomless well. Or if you're a business owner, you're probably broke.

Yes, delighting your customers is good business - but if you don't appreciate your own value it's going to be bad business. What we believe about ourselves and our worth will be reflected in our business results. Perhaps we could hide that in super-sized corporate entities, but we can't hide it out here.

So, what do I recommend? It's deceptively simple, actually. When the situation comes up and you're being pulled into the people pleasing thing ask yourself, does this feel good? If so, go and do it. If not, know that you are not doing it for you - but in order to make someone else happy. When we genuinely give (and receive) it feels good for everyone. Yes, I said "receive." Often people pleasers have that one flaw - we find it very hard to receive. So we give and hope that if we give enough, we'll receive something at some point.

Save yourself the trouble. If you need help, ask for it. If you want support, get it. Yes, it'll feel strange at first, but it will get easier. It's your turn to be pleased. Are you ready?



Deborah A. Bailey is author of two non-fiction books including, “Think Like an Entrepreneur: Transforming Your Career and Taking Charge of Your Life .” She's also the creator and host of Women Entrepreneurs Radio, a weekly internet talk show. Her fiction work includes a short story collection and a novel, available on Amazon.com. 
For more information, visit http://www.BrightStreetBooks.com.
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Margot Tohn of Park It Guides on Women Entrepreneurs Radio™



Margot Tohn

Margot Tohn has over fifteen years’ experience in international marketing and product management, specifically managing major start-up projects for the financial services and publishing industries in New York, San Francisco, and Australia.

While working for News Ltd. in New York and Murdoch Magazines in Australia, she established one of the first loyalty programs for magazine advertisers, launched several new consumer titles, and developed innovative marketing strategies for subscription and advertising campaigns.

Her work in financial services involved being on Westpac Banking Corporations’ lead marketing team for two of Australia’s largest financial services mergers and managing part of Westpac’s Sydney 2000 Olympic Games sponsorship, before she joined the Schwab Fund for Charitable Giving as Marketing Director and raised more than $250 million for one of the US’ largest donor-advised fund, a public charity.

She left the corporate world behind in 2005 to start up two businesses – the marketing consulting firm, Marketing Solutions, which provides services to small and medium-sized businesses, and her own publishing company, Park It! Guides. She spent 15 months researching, writing, and editing her first book Park It! NYC: Complete Guide to Parking Garages, published in December 2006. Her 2nd book, Park It! NYC 2008, was published in October 2007 and her 3rd book, Park It! NYC 2009, will be published in November 2008. Visit Margot's site at http://www.parkitguides.com

Listen to the archived show at
http://www.blogtalkradio.com/CoachDeb
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