De’Anna Sullivan of Old World Gourmet on Women Entrepreneurs Radio™
De’Anna always had a passion for making and mixing new drinks and flavors. The wheels began to turn quickly in her head as Old World Gourmet was evolving right before her eyes! She slowly began experimenting with products like lemonade mix, sweet tea and hot chocolate. She knew the company needed that one sure thing that would set them apart from any other gift company on the market. Thus, the freezing wine concept was born!
The frozen drink idea came when she was putting together new recipes to increase the product line. Freezing wine was a totally OUT OF THE BOX concept! Red wines are served between 50-65 degrees depending on variety, and white wine is typically served between 43-48 degrees again depending on variety which is well above the freezing mark! She started blending together items until she reached the flavor profiles that she fell in love with. OWG and the Vinolicious line of frozen wine mixers are born.
What a perfect concept for innovation, creativity, and hopefully to capture the attention of individuals that really did not care for wine at all. No one in the industry was doing anything with mixes for wine and nothing at all frozen. What they were getting ready to do was sure to create a buzz just within the wine industry itself! De’Anna always says, “If I won the lottery tomorrow, I would still be coming to my office every day creating new and unique items!”
For De’Anna, it has been a very long walk from point A to point B. The company has been funded, grown and operated solely on her personal finances, a feat in itself in this economy. It’s safe to say Old World Gourmet is in this industry for the long haul. Their customers can continue to look forward to and anticipate new and exciting products from them for a long time! All products can be seen by visiting www.owgshoponline.com. OWG products are sold in retail stores across country and online.
Date: Wednesday, June 12th
Time: 8:00 pm EDT