Ethical beauty entrepreneur and formulator and multi-allergen sufferer, Clare Eluka, is a pioneering force in the contemporary health and well-being industry.
After working 10 years in the beauty sector for global brands Bobbi Brown and founding a small vegan brand whilst teaching A-Level English by the tender age of 24.
With 9 years as a freelance celebrity makeup artist on artists like Conya Doss, Grammy nominated N'Dambi and R&B legend Mica Paris with her self-directed makeup agency, Spikes Makeup, est 2006
On Clare's 26th birthday, July 7th, Premae Skincare was born - the world's first, critically acclaimed and highly anticipated pioneering Allergy-free face and body brand. Within 40 days of launching in December, the brand was nominated an award for the best free from face product for the Ezcema moisturiser, Clemensy Balm and has received recognition from Celebrity Health professionals and customers!
Clare has been nominated for 3 awards so far this year:
- Educator of the year by Women 4Africa Awards, shortlisted - announced May 19th
- 40 under 40 Amazing Women, 'Eco' Category by Cosmopolitan Magazine
- Red's Hot Women Awards, 'Pioneer' Category by Red Magazine
Clare is a pioneer and role model for disadvantaged youth, growing up in Islington Care system, Clare lost her father at the age of 9 to diabetes coma and her mother subsequently suffered with long-term bipolar. As a philanthropist and humanitarian whom believes in charity and giving back to global local disadvantaged communities.
Clare is also commissioned by global charity, Children in Need to work with inner city London youth to educate them on the science of beauty.
Clare has been recently appointed as Creative Director for Young Womens Day Foundation and Excellence Awards.
As part of Clare's career, Clare is writing two books, due for release late 2012 and is completing her Allergy practitioner diploma to open her mobile allergy clinics Clare Care's from 2013.
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