“Build that Buzz: How to use Media Coverage to Promote Your Business” with Kerry Heaps on Women Entrepreneurs Radio™
Can media really benefit your business? What are the mistakes business owners make when reaching out to media outlets? What are the top 5 things business owners should have before they contact an outlet?
Kerry and Deborah discuss the ways you can get major coverage and how to make it work for you.
Kerry Heaps is the Founder and President of Kerry's Network, Inc., a membership-based organization that provides exposure for business owners with access to the media and association directories. She's also the publisher of Strictly Marketing Magazine and the host of Strictly Marketing Talk Radio.
Kerry has an extensive background in Sales, Networking, Recruiting, and Training. Her marketing development book, Marketing Ideas that Make Sen$e covers networking, cold calling, establishing yourself as an expert, creating your own media, marketing ideas and sample scripts. http://www.strictlymarketingmagazine.com
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