"Should You Use Chatbots for Your Business?" with Kerry Heaps on Women Entrepreneurs Radio™

Show #426

Topic: "Should You Use Chatbots for Your Business?"

The latest buzz is about using "bots" to interact with your customers and prospects. AI (Artificial Intelligence) is the "hot new thing," but how much of the buzz is hype and how much is really useful for the small business owner?

Returning co-host Kerry Heaps joins Deborah to talk about the good, the bad and the possibly ugly when it comes to using chatbots for your business.

"Space Pants" video from SNL: https://www.youtube.com/watch?v=MwpmqMnngRk

Kerry Heaps is the Founder and Publisher of Strictly Marketing Magazine.  She is also the host of Strictly Marketing Talk Radio. The magazine has recently spun off an online community for women (and men too) looking to gain more media exposure, Pitch like a B*tch Media.  She owns Knockout Marketing, a Business-to-Business telemarketing and lead generation firm.  Her passion is to help other Entrepreneurs with their marketing efforts to continue their dream of running a successful business.

Her story starts in the spring of 2005, working in the corporate world as a recruiter she spent a lot of time at networking functions and participating in putting them together for other organizations. "It's a lot of work putting together events and I thought to myself if I am going to do this, I should do it for myself. I was working part time to save money to start my image consulting firm so I figured this would be a great way to add in some revenue while the business gets up and running."

She left her corporate job in the fall and started getting business owners together at a local book store café. "I still remember my first Monday after I left my job, I got up that morning and thought, what have I done??? Although there's been a lot of bumps in the road I don't regret my decision one bit. My passion is helping others succeed in their marketing efforts, I know how scary it can be to start a business and no one should feel alone on their journey." The company currently specializes in marketing, with the Magazine, talk radio program and online community for Women in Marketing.

Kerry has an extensive background in Sales, Networking, Recruiting, and Training. She is a former Model who specialized in Trade Show and Print work. She is also an experienced judge on the beauty pageant circuit.  Kerry is also a contributing columnist for www.sbmarketingtools.com, www.entrepreneursenvogue.com and she also writes occasionally for www.sheownsit.com and www.womensprospects.com.  Kerry has interviewed celebrities such as Co-Host of Shark Tank, Barbara Corcoran, Authors Larry Winget, Jeffrey Hayzlett, Former Miss West Virginia and QVC Talk Show host, Kim Parrish and many more successful business entrepreneurs.

Websites:

Pitch Like a Bitch Media: http://www.pitchlikeabitchmedia.com

Strictly Marketing Magazine & Talk Radio:  http://www.strictlymarketingmagazine.com


Listen on Libsyn:
http://womenentrepreneursradio.libsyn.com/should-you-use-chatbots-for-your-business-with-kerry-heaps





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"How to Build Your Speaking Business: What Works & What Doesn't" with Kerry Heaps on Women Entrepreneurs Radio™

Show #417

Topic: "How to Build Your Speaking Business: What Works & What Doesn't"

Tips for the business owner looking to add speaking to your business as an additional revenue stream, or as a primary source of income.
  • What kind of opportunities should you pursue - and which should you refuse? 
  • Should you speak for free? 
  • How are the advantages of adding speaking to your offerings? 

Kerry and Deborah discuss their own experiences, and share how you can use speaking to build your authority and showcase your expertise.

Kerry Heaps is the Founder and Publisher of Strictly Marketing Magazine.  She is also the host of Strictly Marketing Talk Radio. The magazine has recently spun off an online community for women (and men too) looking to gain more media exposure, Pitch like a B*tch Media.

She owns Knockout Marketing, a Business-to-Business telemarketing and lead generation firm.  Her passion is to help other Entrepreneurs with their marketing efforts to continue their dream of running a successful business.

Her story starts in the spring of 2005, working in the corporate world as a recruiter she spent a lot of time at networking functions and participating in putting them together for other organizations. "It's a lot of work putting together events and I thought to myself if I am going to do this, I should do it for myself. I was working part time to save money to start my image consulting firm so I figured this would be a great way to add in some revenue while the business gets up and running."

She left her corporate job in the fall and started getting business owners together at a local book store café. "I still remember my first Monday after I left my job, I got up that morning and thought, what have I done??? Although there's been a lot of bumps in the road I don't regret my decision one bit. My passion is helping others succeed in their marketing efforts, I know how scary it can be to start a business and no one should feel alone on their journey." The company currently specializes in marketing, with the Magazine, talk radio program and online community for Women in Marketing.

Kerry has an extensive background in Sales, Networking, Recruiting, and Training. She is a former Model who specialized in Trade Show and Print work. She is also an experienced judge on the beauty pageant circuit.  Kerry is also a contributing columnist for www.sbmarketingtools.com, www.entrepreneursenvogue.com and she also writes occasionally for www.sheownsit.com and www.womensprospects.com.  Kerry has interviewed celebrities such as Co-Host of Shark Tank, Barbara Corcoran, Authors Larry Winget, Jeffrey Hayzlett, Former Miss West Virginia and QVC Talk Show host, Kim Parrish and many more successful business entrepreneurs.

Websites:
Pitch Like a Bitch Media: www.pitchlikeabitchmedia.com

Strictly Marketing Magazine & Talk Radio:  http://www.strictlymarketingmagazine.com

Appointment Setting by Knockout Marketing website:
http://www.appointmentsettingbyknockoutmarketing.com 


Listen on Podomatic:
https://www.podomatic.com/podcasts/dbcoach/episodes/2017-07-19T04_00_00-07_00

Subscribe on iTunes:
https://itunes.apple.com/us/podcast/women-entrepreneurs-radio/id939410730?mt=2

Subscribe on Android:
http://subscribeonandroid.com/dbcoach.podomatic.com/rss2.xml

Listen on Libsyn:
http://womenentrepreneursradio.libsyn.com/how-to-build-your-speaking-business-what-works-what-doesnt-with-kerry-heaps

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Do You Want it More then They Do?

by Chris Atley

If we’re desperately trying to help someone who doesn’t really want our help, we’re putting out a lower energy.

We’re attached in some way, shape or form to the  outcome with the root cause being in fear. We’ve stepped out of faith for whatever reason and into fear instead.

Maybe we are worried about finances or wanting love / recognition on a deeper level, which is dysfunctional when we’re looking for it outside of ourselves. Both reasons are rooted in fear.

If you are invested in someone else’s growth more then 50% then they are, you are setting yourself up for disappointment. If the other party isn’t at least 50% invested in their own growth, it means they just won’t be willing to do what it takes to be successful. If you are overinvested, you want it more for them then they want it for themselves and something else is going on for you at a deeper level – the need to fix others to gain love / approval, etc. Tough love I know and this is why it’s important to know what your core issue is deep down.

The problem is that you are going to bend over backwards, spending a ton of time and energy trying to help this person and expending far more energy then they will put in toward their own success. As much as we want to help people, it’s neither worth the time nor the energy for you. Help people who want to be helped. Does it mean you can’t help those who aren’t ready at all? No. You can recommend resources, share information that will be helpful, and do anything that feels reasonable and is respectful of your own boundaries around your time.

What happens if you don’t follow this guidance and help them on a deeper level anyway? You will end up feeling resentful and angry. Now you’ve spent all of this time and energy and they aren’t doing their part. They’re not showing-up and doing what they need to do in order to grow.  You can’t understand why they won’t do what you have mapped out. Well, it’s because they were never really ready to begin with.

So how do you shift this? Well, identifying the behaviour early on is key. Notice when you seem to want it more for someone else then they want it for themselves. If you’re pushing for something and they’re backing away, leave it at that. Let them go. Let go of the attachment. For when you do, you will create the space for another door to open. It’s like hanging on to something so tightly with a clenched fist. You’re so focused on it you don’t see what else is going on around you. Once you finally let go and open it up, you feel less stressed, more calm and most importantly expansive. Give it a try :-)

So go curious, and look at where your beahviour is coming from as mentioned earlier. Behind every behaviour is a positive intention / reason. On the surface it might be about wanting to grow your business and therefore thinking about money, which is really about freedom. It could be again that you fixing someone else, makes you feel better about yourself. Therefore, it’s about looking for love / acceptance. All reasons then lead back to the fear of not getting it, and thus attachment is created. Sneaky business right?!

I just experienced this the other day. I had someone reach out about doing some private coaching. She was excited about growing her business and knew she had some blocks to work through in order to achieve the results and lifestyle she was wanting. Great! I was excited to dive in and get started. I could feel myself moving into wanting this more for her then she wanted it for herself.

My ego self got caught-up in fixing her, thus my core wound of approval-seeker rearing its familiar head. My higher self knew this person wasn’t quite ready. I ignored my higher self and it’s all knowing for a couple of days :) I started getting irritated that this person just didn’t pull the trigger – doesn’t she want to fulfill her dreams?! I’m ready to help – geesh.

It wasn’t a good vibe for sure. I started paying attention to my wiser self and thought, what is all of this about? This is not your ideal client. You want this more then she wants it for herself, and you’re too focused on wanting this for her. It’s okay if she’s not ready. Let her go. Focus on what you really want to be doing. So I did. I will say in order to shift this quickly, it involves practicing standing in a place of faith and knowing we’re always taken care of, so that we can stand in a place of utmost service instead. A process I continue to practice.

I kid you not, within 30-minutes of these thoughts - poof - I received an email from the person in charge of training and development at a huge company (valued at 46-billion), who wanted to connect about doing some coaching and speaking. What a huge opportunity to impact many lives, and this in line with my bigger vision.

Whether it’s one person or one organization at a time, I am committed to helping those who are ready to grow and change. And if they’re not, that’s okay too. It’s their right and I’ve been in that place before too. We’re still all great people.

One of my clients experienced this too, which is how I know it’s an important topic. She was feeling frustrated with a team member’s lack of commitment to growing the business, and was triggered as a result. Getting triggered, just means it’s another opportunity to let go and learn how to trust and be of service on a deeper level :-)

Amazing things happen when we let go of lower fear-based vibrations. Once again, what we put out we will receive back in spades.

What can you let go of today in your business and life? What are you too attached to that is rooted in fear?

Written by Success Speaker & Coach Chris Atley, CEO of Chris Atley LLC ~ Decisions by Design. For complimentary success tips for business and life, please visit www.chrisatley.com.


Photo credit:

Oladimeji Odunsi
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Sales & Marketing Tips for Small Business with Sales Expert Kerry Heaps on Women Entrepreneurs Radio™

Show #423

Topic: Sales and Marketing Tips for Small Business


In this episode sales expert, Kerry Heaps returns as co-host for this conversation.
  • What is the real difference between sales and marketing? 
  • What does it mean to be too "salesy" & how you can avoid it.
  • What are some ways to make sales a better experience for sellers and customers?
Listen in and find out how you can look at sales and marketing in a different - and more profitable - way.

Kerry Heaps is the Founder and Publisher of Strictly Marketing Magazine.  She is also the host of Strictly Marketing Talk Radio. The magazine has recently spun off an online community for women (and men too) looking to gain more media exposure, Pitch like a B*tch Media.

She owns Knockout Marketing, a Business-to-Business telemarketing and lead generation firm.  Her passion is to help other Entrepreneurs with their marketing efforts to continue their dream of running a successful business.

Her story starts in the spring of 2005, working in the corporate world as a recruiter she spent a lot of time at networking functions and participating in putting them together for other organizations. "It's a lot of work putting together events and I thought to myself if I am going to do this, I should do it for myself. I was working part time to save money to start my image consulting firm so I figured this would be a great way to add in some revenue while the business gets up and running."

She left her corporate job in the fall and started getting business owners together at a local book store café. "I still remember my first Monday after I left my job, I got up that morning and thought, what have I done??? Although there's been a lot of bumps in the road I don't regret my decision one bit. My passion is helping others succeed in their marketing efforts, I know how scary it can be to start a business and no one should feel alone on their journey." The company currently specializes in marketing, with the Magazine, talk radio program and online community for Women in Marketing.

Kerry has an extensive background in Sales, Networking, Recruiting, and Training. She is a former Model who specialized in Trade Show and Print work. She is also an experienced judge on the beauty pageant circuit.  Kerry is also a contributing columnist for www.sbmarketingtools.com, www.entrepreneursenvogue.com and she also writes occasionally for www.sheownsit.com and www.womensprospects.com.  Kerry has interviewed celebrities such as Co-Host of Shark Tank, Barbara Corcoran, Authors Larry Winget, Jeffrey Hayzlett, Former Miss West Virginia and QVC Talk Show host, Kim Parrish and many more successful business entrepreneurs.

Websites:
Pitch Like a Bitch Media: www.pitchlikeabitchmedia.com

Strictly Marketing Magazine & Talk Radio:  http://www.strictlymarketingmagazine.com


Listen on Libsyn:
http://womenentrepreneursradio.libsyn.com/sales-and-marketing-tips-for-small-business-with-sales-expert-kerry-heaps



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"How Entrepreneurs Can Maximize Profits & Tax Savings" with Certified Tax Coach Diane Gardner on Women Entrepreneurs Radio™

Show #422

Topic: "How Entrepreneurs Can Maximize Profits & Tax Savings"

Diane Gardner: "Your Tax Coach"

Diane Gardner is an expert tax coach, Quilly award recipient, and best-selling author whose proactive planning approach gives clients a leg up on Uncle Sam and helps them dodge the tax bullet. Diane saves small business clients between $5,000 and $50,000 in as little as 60 minutes!

Her tax coaching sessions have resulted in a combined savings of over $700,000 to-date - hard-earned profits small business owners would have given to the government by overpaying taxes.

Leaving no deduction or credit unexamined, Diane ensures professionals like you pay the least amount of taxes allowed by law. As a licensed Enrolled Agent, Diane prepares returns and helps taxpayers nationwide maximize profits and tax savings.  She is a Certified Profit First Professional, an Accredited Tax Preparer and has elite certification as a Certified Tax Coach.

Diane is the co-author of the best-selling books, Stand Apart and Why Didn't My CPA Tell Me That?  She has also authored six other books including her newest, Stop Overpaying Your Taxes! 11 Ways Entrepreneurs Overpay and How to Stop it Now!

She created the nationwide Get Off the Wheel Practice Management Solutions for Accountants and leads the Business Breakthrough Mastermind Group in her hometown of Rathdrum, Idaho.

Diane enjoys spending time with her husband, daughter and grandson in her spare time. She is active in her church, community organizations and several local Chambers of Commerce.


http://adeptbusiness.biz/


https://www.facebook.com/taxcoach4you         

https://www.facebook.com/AdeptBusinessServices

https://twitter.com/gardner_diane

http://www.linkedin.com/in/dianeberrethgardner


Listen on Podomatic:
https://www.podomatic.com/podcasts/dbcoach/episodes/2017-07-05T04_00_00-07_00

Subscribe on iTunes:
https://itunes.apple.com/us/podcast/women-entrepreneurs-radio/id939410730?mt=2

Subscribe on Android:
http://subscribeonandroid.com/dbcoach.podomatic.com/rss2.xml

Listen on Libsyn:
http://womenentrepreneursradio.libsyn.com/how-entrepreneurs-can-maximize-profits-tax-savings-with-certified-tax-coach-diane-gardner






 
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Are You Willing to do What it Takes?

by Chris Atley

So are you willing to do what it takes to grow your business to the level you’re wanting?

I remember a past mentor asking me this over and over again. That voice is still engrained in my head. Are you willing to do what it takes? This was a great question because it made me stop and think.

Well, who are we kidding, I didn’t need to stop and think about this….I was a wholehearted yes right away!! It did help me define what this meant though.

The thing is, what this meant to me at that time and what it means to me now have changed significantly. At first it meant hustle and only hustle. Do whatever it takes to make things work. Put in a ton of time and make the business the priority always. Never stop. It didn’t matter if I was tired, burned out, and if relationships were unraveling around me, the focus must me the business. AND for goodness sake, do not EVER and I repeat EVER use your kids as an excuse for stopping.

Noted, and executed.

Well, what kind of existence is that? It sounds exhausting right? Well it was. I realized a couple of years ago, that all I was doing was eating, breathing and sleeping my business. I took the question to heart, as I can be pretty black and white sometimes.

It dawned on me that I didn’t really have my priorities straight. I did get married and have kids for a reason, right?! I was so focuses on being of service in my business, that I missed it at home. This led to a complete reassessment, some rebellious behaviour In terms of the coaching industry and a BREAK from it all. I continued to work with the clients I had and kept it low key from there. I focused on giving and receiving love at home and all around me. It was heavenly.

I studied the course in miracles intently and had some massive shifts around the ego and our true selves. I discovered what true inner peace is.

SO…that’s all great, but how does this look in business today?

Well, whenever I get in this “do what it takes” mode I can see it’s coming from fear and ego. When I approach my clients from this place it doesn’t work. It’s too harsh.

What does work is this:


*aligning myself with the best version of me and making decisions from this place (this is where self-care comes in)

*exercising a strong faith muscle where I believe and know FULLY that the universe (for me it’s God, the holy spirit and some pretty rad arc angels) is always showing me more and more people to help and how to be of service AND that I’m never, ever alone

*financial goals are secondary to being of service

*creating a life I love with the people I love, in a way that works for me

*having the support in pace in both my business and personal life so that I can be the person I need to be

*persevering and not taking no (in terms of my vision) for an answer and knowing without a doubt there is ALWAYS a way to make things happen

*AND last but not least, HUSTLE!!!! This is where the “willingness to do what it takes” comes into effect in an empowered way! We must be willing to do what we need to do in order to bring all of the wonderful opportunities we are creating into the physical form (to fruition). It will not happen without inspired action. The shift in perspective I’ve had around this though is just this. It is inspired action. It doesn’t feel like work because I’m coming from a place of trust and love first, and not fear.

It’s exciting to bring opportunities to fruition and see them though. It involves “hustle” as I call it, as you have to keep taking action until it’s complete. You have to pick up the phone repeatedly, meet with people, etc. and do whatever else is required. You essentially need to BE who you need to be in order to bring the opportunities to fruition. That means stepping out of your comfort zone, and doing things differently and being WILLING to do this. The willingness really means being willing to move through uncomfortable feelings so that you can be in alignment with what you’re really wanting.

The biggest difference is that when you’re in the place I outlined above, you are not coming from fear. It’s not a struggle. The way I approached this before was coming from fear. Afraid I wasn’t spending enough time and really deep down if I’m being honest, that it wasn’t going to actually happen. The irony though is that even though I was putting so much into it before and “willing’ to do whatever it took, it started happening on a much deeper level once I shifted to this new perspective. Where opportunities to serve manifest without struggle, and hustle serves an inspired purpose of bringing them to fruition.

This is where the magic happens.

Written by Success Speaker & Coach Chris Atley, CEO of Chris Atley LLC ~ Decisions by Design. For complimentary success tips for business and life, please visit www.chrisatley.com.

Photo credit:

Brooke Cagle
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